How a Big Tech Company Uses MAGNiTT for Startup Scouting

The challenge

A major technology company wanted to identify all startups across Emerging Venture Markets that might be interested in using their cloud services. The challenge: global startup databases dramatically undercount companies in MENA, Africa, and adjacent regions. The company’s business development team was missing thousands of potential customers.

The approach

The company subscribes to MAGNiTT and uses the startup directory to build filtered lists of companies by industry, geography, and stage. With 36,195 companies on the platform and 28 industry categories, the team can identify potential cloud services customers across every sector and geography in MAGNiTT’s coverage.

The company’s team exports targeted lists and integrates MAGNiTT data into their internal CRM and outreach workflows.

The result

MAGNiTT provides the company with a depth of regional startup coverage that global platforms cannot match. The team uses the platform as their primary pipeline tool for Emerging Venture Markets business development.

Key takeaway: For corporates seeking to engage with the startup ecosystem in Emerging Venture Markets, MAGNiTT provides the coverage depth that makes systematic outreach possible.

🔗 LINK: /magnitt-for-service-providers for the corporate/SP value proposition

🔗 LINK: /platform/api-data-feeds for programmatic access

Explore corporate solutions → [LINK: magnitt.com/demo?utm_source=kb&utm_medium=cs-corp]